In your blog post, be sure to preface the first mention of "Sqoop" with "Apache" - i.e. "Apache Sqoop (incubating)" as well as mention the disclaimer "Sqoop is currently undergoing incubation at The Apache Software Foundation. More information on this project can be found at at http://incubatorsqoop.apache.org/sqoop."
Send your draft to email@example.com to have it reviewed. Incorporate as much feedback as possible.
Best to send a link to your Google Doc because ASF limits attachment sizes.