summarising the name and tagline ideas from ISIS-1303 - Getting issue details... STATUS
| Theme | Name | Justification/remarks | Remarks | Google check (what does googling "Apache Xxx" currently return)? | US TM check? | EU TM check? | China TM check? | Canada TM check? | India TM check? |
|---|---|---|---|---|---|---|---|---|---|
Bridges | Bridging IT and business, bridging people in business (backoffice to strategy) bridging/linking systems | As a metaphor, this could appeals to both business and techies | |||||||
| Apache Bridge | Nice and simple, means something to business. | "Apache Bridge server errors", from the Apache HTTP Server error logs | |||||||
| Apache Span | bridges span things | ||||||||
| Apache Reach | bridges reach across things | ||||||||
| Apache Menai | A more interesting name, after the Menai Straits bridge in the UK | Too obscure? | |||||||
| Apache | |||||||||
| Apache | |||||||||
| User empowerment / augmentation, gearing | Not a theme that other frameworks target, so perhaps a good USP | ||||||||
| Apache Engelbart | Also, innovation (as well as honouring the innovator) | Too obscure? Our target audience (s/w architects) | |||||||
| Apache Pennyfarthing | An early bicycle. The large/small wheels allude to gearing. Opportunities for a good logo | ||||||||
| Apache Farthing | Abbreviation of Pennyfarthing. | The farthing was the small coin, penny was the big one. Might be confusing? | |||||||
| Xxx | xxx | xxx | |||||||
Hexagonal
| Explains the technical architecture of the product | too much of an implementation detail? | |||||||
| Apache Hex | |||||||||
| Apache Hexag | |||||||||
| Apache Hexagn | |||||||||
| Apache HXG | |||||||||
| Apache Honeycomb | Multiple hexagons alludes to modules, outer hexagon as the BC/system | ||||||||
| Abbreviation of honeycomb | Too obscure? | ||||||||
| Xxx | xxx | xxx | |||||||
| Apache | |||||||||
| Apache | |||||||||
| Apache | |||||||||
| Apache | |||||||||
| Xxx | xxx | xxx | |||||||
| Japanese/judo metaphors | Because they sound cool, and Japanese terms have often been used in IT; also Dan's sport (!) | ||||||||